CCDI BRAND GUIDELINES
Share our story
It has been 11 years since the Canadian Centre for Diversity and Inclusion (CCDI) began to help organizations effectively address the full picture of diversity, equity and inclusion within the workplace.
Times change and as our goals become more challenging, we adapt to improve and offer the best service to our partners and their employees. It is with great pride that we unveil our new brand identity.
It has been almost 10 years since the Canadian Centre for Diversity and Inclusion (CCDI) began to help organizations effectively address the full picture of diversity, equity and inclusion within the workplace. The road has not always been easy, but we have been firm in our mission of promoting an inclusive society, free of prejudice and discrimination, fostering dialogue and action, helping people to recognize diversity as an asset and not an obstacle. Times change and as our goals become more challenging, we adapt to improve and offer the best service to our partners and their employees, that is why we are proud to present you our new brand identity.
Our brand represents our values
CCDI’s logo is a collection of abstract shapes that represent the organic and ongoing progress made where humanitarian needs, issues and approaches change and adapt with time. Called “The Inclusive Sphere”, the logo icon depicts ideas of inclusivity and diversity by employing a sphere as a symbol of inclusion and togetherness, while the variety of colours and shapes imply diversity.
Energetic equity
The brand palette of CCDI can be described as the representation of “energetic equity” and introduces our brand as trustworthy, honest, adaptive, and creative.
Energetic equity
As a leading humanitarian organization, CCDI presents a vibrant, energetic and professional image, showing its formal side but always remaining friendly and welcoming.
Thank you for joining us in the presentation of our new brand identity.
We invite you to explore our full brand guidelines document here: www.ccdi.ca/brandguidelines.